Case Study:
Recruitment of 4x Technical and Sales Advisor for Hensel
Client profile
The company Hensel has been operating in Poland for nearly 30 years, gaining extensive experience and customer trust. The Polish branch of the company also successfully serves customers in Lithuania, Latvia, and Ukraine. Hensel's many years of experience and competent team guarantee customer service at the highest level.
A well-stocked warehouse in Poznań and efficient logistics enable efficient order fulfillment. Hensel engineers provide assistance in designing and selecting the necessary components for the proper functioning of electrical installations and power distribution systems, also offering technical advice. A professional team in the prefabrication department prepares fully equipped industrial switchgears ready for connection, as well as solutions in the field of construction, socket and photovoltaic switchgears.
Thanks to this, Hensel is able to meet the expectations of the most demanding customers, offering comprehensive and professional solutions. Maintaining relationships with customers is crucial for the company's long-term success.
Challenge
The challenge we faced involved several aspects. First of all, technical and sales advisors at Hensel must have broad technical knowledge and sales skills. In addition, efficient and regular use of CRM systems is required, which demands a solid knowledge of IT tools.
One of the biggest challenges was the recruitment strategy that we, as a recruitment agency, decided to adopt. Due to the specifics of the electrical engineering industry and the fact that traditional job advertisements do not bring the expected results, we decided to use a Direct Search strategy. It consisted of actively searching for candidates, not only from the electrical and construction industry, but also from the FMCG sector, which was possible thanks to very good onboarding processes and training. This decision was aimed at introducing new perspectives and skills to the Hensel sales team, which could contribute to the company's innovation and effectiveness. However, this approach increased the difficulty in finding suitable people who would not only meet the technical requirements but also have experience in various sectors. Building long-term relationships with clients and actively acquiring new contacts was also crucial.
An important element of the work of technical and sales advisors is also negotiating the terms of transactions, which is essential in the context of comprehensive customer service and the creation of technical and commercial offers.
Action strategy and recruitment process
We started the work with:
Candidate Identification. In the recruitment process, it is crucial to precisely define the requirements for a given position. The job of a technical and sales advisor is one example where a detailed understanding of the role is essential.
Direct contact, we made direct contact with selected candidates. We conducted initial phone calls and interviews to gauge their interest in the offer and to pre-verify their qualifications.
Direct contact with candidates. In the recruitment process, establishing direct contact with candidates is crucial. In particular, when recruiting for the position of technical and sales advisor, it is important to focus on the requirements and predispositions needed to take on this role.
Interviews. When we interview our employees, we pay special attention to their experience and relationship-building skills.
Aptitude tests Aptitude tests are a key component of the recruitment process to assess the competence of candidates.
Results
Thanks to our efforts, we managed to employ four qualified technical and sales advisors. Two of them had experience in the electrical engineering industry, and two came from the FMCG sector. All candidates demonstrated a high level of technical and sales skills, as well as proficiency in using CRM systems. The new technical and sales advisors quickly integrated into the Hensel team, contributing to increased sales efficiency and improved customer service. Thanks to their diverse experiences, they brought new ideas and perspectives, which positively influenced the company's innovation.
The recruitment of technical and sales advisors for Hensel was a challenge that was successfully implemented thanks to a broad approach to candidate search and a multi-stage selection process. Employing specialists from various industries brought tangible benefits to Hensel, including improved sales efficiency and customer service. The technical and sales advisor in our company plays a key role in acquiring clients, building relationships, and providing technical and commercial advice, which is essential for the success of our organization.
Number of candidates in the funnel
Number of interviews conducted
Number of candidates hired
Project duration in months
Client feedback
Quick and efficient recruitment of several sales representatives in Poland. All with relevant experience and qualifications. Committed and motivated to work. I recommend Mr. Tomek's company.
Candidate feedback
A very professionally conducted recruitment process. Substantive and specific conversation. I highly recommend it.
Recruitment conducted by Jacek and his company is a pure pleasure.
Mr. Jacek led the recruitment process in which I participated. From beginning to end, he kept his finger on the pulse and contacted me as soon as new information appeared. I appreciate his advice and commitment.